BetterCare Support

Animation-Led Platform Supporting Citizens Through Care & Support Assessments


BetterCare Support is an animation-led platform to assess multi-tiered care and support eligibility, across the 10 areas of the Care Act. The platform takes a strengths-based approach and is changing the way Adult Social Care teams undertake assessments.

Users are guided through a series of short animations for each of the areas of the Care Act to indicate what level of care they need (if any). The “laddering” process offers the shortest route possible through the system, putting users in control of only assessing the areas where they feel they need support.

The series of engaging animations coaxes best quality responses and captures the needs of the person being assessed. Individuals are pointed to relevant local and national information, advice and guidance services, even if they’re not eligible for social care and support.

Whilst focused on self-assessment, the platform has also been developed as a tool for OTs, social workers and ASC practitioners. Co-designed by councils to improve the Care & Support assessment process, this comprehensive and intuitive digital approach has taken on more significance in light of Covid due to face-to-face challenges and assessment backlogs.


Easy-to-understand, relatable animations used, helping users complete the form and coaxing best quality responses

Service providers able to make informed decisions about care packages without the need for a home visit

Works for multiple delivery models eg 3 Conversations, Strength-Based Practices, classic Care Act Assessments

Integration support for council back office systems

Payload delivered into council for professional to review

Swifter access to the right care for council customers

40+ animations lead users through the 10 areas of the Care Act

Mobile-first solution

Simplified language reflecting plain English making it easy-to-understand for those who aren’t Social Care Professionals

Reporting capability

Accessible user experience


Substantial savings to local authorities

Reduces backlog, travel and assessment processing times

Resources can be reallocated to vulnerable and complicated cases

Avoids all but essential home visits whilst retaining highest possible levels of service and quality

Co-designed by service experts across 6 local authorities

Reduces the number of unnecessary contact from individuals who don’t meet the eligibility criteria


The platform reduces the number of home visits required and unnecessary contact from individuals who don’t meet the eligibility criteria, whilst also giving a more informed view of the individuals needs prior to any further contact – creating compelling efficiency savings. Alongside the technology a full business case has been developed in partnership with the councils involved, indicating significant financial savings and service improvements.

A webinar recording focused on the project and resulting solution – featuring Lincolnshire County Council speaking about their involvement and the benefits they see BetterCare Support offering – can be seen here:


“This has been a highly engaging opportunity, generating creative ideas and encouraging a broader consideration of options. Involvement has offered tangible benefits in terms of a good value product option, also improving insight into our localised needs and how these might be best met.”

Jemma Horrocks, Quality Assurance Officer – Lincolnshire County Council